In a surprising twist, Microsoft CEO Satya Nadella has revealed that the company’s biggest competition in the gaming sector isn’t other consoles or gaming platforms, but rather short-form video content like TikTok. During a recent live stream, Nadella emphasized that the gaming industry must innovate to keep pace with the changing landscape of entertainment, where platforms like TikTok are capturing the attention of younger audiences. Nadella’s insights highlight a significant shift in how gaming companies view their competition.